Podiatry practice workspace

Facebook and Instagram ads for podiatrists

Reach people in your area before they start searching, with instant AI follow-up on every enquiry.

What Meta Ads does for your practice

Facebook and Instagram let your practice reach people in your area who could benefit from your services, including people who haven't started searching yet.

We create the campaigns, the ad creative and the targeting, and manage everything on an ongoing basis.

Who it's for

Private podiatry practices in the US and UK that want to grow demand for specific services, fill quieter periods in the schedule, or reach more people than search alone can deliver.

Google Ads and Meta Ads work differently

Google Ads

  • Reaches people already searching for help.
  • Captures existing demand.
  • Best for people ready to book now.

Meta Ads

  • Reaches people before they search.
  • Creates new demand.
  • Best for promoting specific services and building awareness in your area.

Many practices get the best results by running both together.

Why most podiatry Facebook ads fall flat

Generic creative that doesn't speak to podiatry patients

Stock images and broad messaging miss what actually motivates someone to book with a podiatrist.

Boosted posts with no real strategy behind them

Tapping promote on a post feels like marketing, but without structure it rarely turns into patients.

Leads that come in but are never followed up quickly

An enquiry lands in your inbox, sits there, and by the time anyone replies the person has moved on.

Every lead followed up. Instantly.

Every enquiry is followed up instantly by AI, triaged, and moved towards booking an appointment. Every enquiry from your Facebook and Instagram ads is followed up instantly by AI text message, triaged, and moved towards booking, so fewer leads go cold.

How we run your campaigns

Creative and messaging written for podiatry patients

We write ads that speak to the reasons people actually book with a podiatrist, not generic health marketing.

Built in line with Meta's advertising policies

We run campaigns that follow Meta's policies for health-related services, so your ads stay live and compliant.

Ongoing testing and optimization

We test creative, audiences and budgets continually and put spend behind what actually produces patients.

Tracking every lead from first enquiry

We track every lead from first enquiry, and with your team updating bookings in the system you can see which campaigns bring in patients.

Results from a practice like yours

“I'm busier than I have ever been.”

Went from frustration with his marketing and five failed website attempts to a full schedule, with patients calling to be squeezed in.

Dr Sean Lazarus, DPM
Connecticut, USA

Meta Ads FAQs

Ready to reach more patients in your area?